Channel 4 has joined forces with Sainsbury’s to bring viewers some festive cheer in a brand-new entertainment series, Chris Ramsey’s Alternative Christmas Guide. Hosted by comedian Chris Ramsey, the show is all about embracing the joy of throwing a Christmas party, with minimal effort, whoever the guests happen to be…
Across three episodes, Chris takes on the ultimate festive challenge hosting three big Christmas get-togethers. From prepping canapés to decking the halls and keeping guests entertained, he’s on a mission to prove that anyone can throw a proper Christmas bash without the stress. Expect laughter, a few mishaps, and plenty of festive spirit along the way!
Produced by Birmingham-based Acclaimed Content, full episodes Chris Ramsey’s Alternative Christmas Guide will be available to stream on Channel 4 from 15 December with the episodes available on YouTube from 1st December. In addition, series highlights will also be shared on Channel 4’s Instagram, Facebook, and TikTok, and there will be a promotional TVC for the series that will be boxset on Channel 4 later on in the month.
Stephen Parnell, Digital Commissioning Executive, Channel 4 said: “Chris Ramsey’s Alternative Guide to Christmas answers the age-old question: ‘What if a normal(ish) bloke hosted a Christmas lifestyle show?’ With Chris Ramsey leading the festivities, we’re proving that anyone can channel their inner host this season. Whether you’re inviting friends, colleagues, or even the cast of your local panto, you can throw an unforgettable Christmas party - no expertise required. All it takes is a few oven-ready bits, some nice people to feed, and, in Chris’ case, the magic of a full art department…”
Anton Inwood, Executive Producer, Acclaimed Content said:
“With Chris Ramsey at the helm and a world-class creative team behind the scenes, this Christmas series demonstrates what a small independent company with big ambitions can achieve. We’ve transformed a branded digital idea into a premium festive series, seamlessly combining storytelling and brand messaging, while delivering commercial-level production values with an editorial-first approach. Huge thanks to Channel 4 for giving us this opportunity and believing in a dynamic regional Indie with a big vision.”
